Airbnb Sports Feature

Airbnb Sports Feature

It was a privilege to collaborate with Airbnb (San Francisco) to create GIFs for a press room feature. My goal was to illustrate and animate concepts that highlight the connection between Airbnb guests and hosts through sports, travel, and hospitality.

The project showcased how hosts enhance the experiences of sports fans worldwide, offering authentic access to major events. Using a vibrant color palette and dynamic character designs, I crafted relatable scenarios that evoke energy and excitement. The cohesive illustrations and animations convey the joy of sports travel, emphasizing the vital role hosts play in creating memorable experiences.

Client

Airbnb

Services

Storyboard
Design
Animation

Year

2018

Concept

Airbnb supports athletic competition and sports fans in their community. Through Airbnb, it enables sports fans who are from faraway locations to attend a sports meet they are passionate about to support their favorite team.

Through traveling and hostings, Airbnb brings people from different locations together as guests and hosts can connect on their passion for sports.

To convey the message that Airbnb wants to share, character based storytelling was used to make it more relatable to the viewers/readers as we follow the character’s journey to attend a sports meet.

Meet Audrey

Audrey is a happy go lucky college student, in her early twenties. She is Chinese and hails from Singapore. She has a knack for making friends easily, is very active, and a soccer fan. However, she is not just any soccer fan! She has her own hidden legit soccer skills.